AOL launches digital photography competition
AOL has launched a photo competition in the UK to capture the essence of what it means to share. The AOL Pictures digital photography competition celebrates the way the internet can be used to share experiences with other people through photo albums. So, whether it is sharing a joke, a secret or even a piece of cake, photographers are invited to enter their pictures at http://info.aol.co.uk/pictures/competition/
The competition, which runs until 12 November 2006, is open to UK residents aged over 18 who subscribe to AOL or have a free AOL Webmail account. The winner will receive a three-night trip to New York, £500 spending money, and a top of the range SLR camera, and two runners up will each receive £150 of AOL Pictures vouchers. The results will be announced on 17 November 2006 and entries will be published in an AOL Pictures gallery.
An online marketing campaign to encourage internet users to enter the competition will include paid search and display advertising, as well as promotion on the AOL subscription service and the AOL portal.
David Gilbey, Vice President of Online Customer Experience at AOL UK, says: "We know from our regular 'Photo Of The Month' contests for AOL subscribers that there are some very talented photographers out there. Now, with AOL Pictures available on the Web too, any internet user can enter this competition easily and quickly and show the world their flair for taking photos. We're looking forward to seeing how people capture the concept of 'sharing' in a photograph."
AOL Pictures is a comprehensive digital photo service for consumers who want an easy way to store, organise, share, print and protect their images online. It is available free in the UK to AOL subscribers and registered users of AOL Webmail. With the recent addition of public galleries, AOL Pictures now integrates the benefits of sharing digital photos privately through email or sharing them with anyone on the Web, conveniently from one place. AOL Pictures can be found at http://aolpictures.aol.co.uk or AOL Keyword: Photos.
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