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3rd August 2005:
British
Telecom
Thousands of students take part in Tate's 'Our Picture of
Britain' online project
Tate Online, which is exclusively sponsored
by BT, now showcases the work of over 1300 students who participated in Tate's
'Our Picture of Britain' schools project. The scheme was organised in
conjunction with the Tate Britain exhibition and landmark BBC One Series 'A
Picture of Britain', which explored the connection between artists and the
British landscape.
'Our Picture of Britain' brought together 250 school
classes from different regions across the country. For a three-week period in
June, students from across the UK communicated via email, sending each other
information, photographs, sketches and digital images that capture the spirit
of the place where they live.
Classes approached this project in
different ways. Some students focused on a local monument, taking digital
photographs of it and composing accompanying text. Some sketched or painted
well-known local landscapes and others interviewed local people to get
interpretations of what it is like to live in their region. Students then sent
their work to a partner class in a different school and received similar work
from them.
Nadia Arbach, e-learning curator at Tate, says: “The
participating schools approached this project with unbounded creativity and
enthusiasm. The collaboration was the most rewarding element – many
teachers have commented that it was a brilliant opportunity for their students
to learn about others in different parts of the country. One of the aims of
this project was to use digital media to get people communicating with each
other, and it has worked out so well that some schools have plans to continue
their partnerships in the next school term.”
BT has been sole
sponsor of Tate Online (www.tate.org.uk) since 2001, providing both technical
and financial support to the site. Paul Leonard, head of sponsorship at BT,
comments: “Our Picture of Britain expands Tate Online's content aimed at
schools and further widens access to the arts to this particularly important
audience. BT has been working with Tate Online for three years to make art
accessible to everyone, and this online project is the most recent reflection
of this.”
In the past two years, Tate Online has won two BAFTA
interactive entertainment awards for online content and has consistently been
the most visited arts website in the country. Visitor figures continue to grow
and now average approximately 700,000 unique visitors per month.
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