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1st June 2005:
Bulldog
broadband
Bulldog Pushes Boundaries of Broadband
Britain
Bulldog Communications, the UK market innovator in broadband
and telephony services and pioneer of LLU (Local Loop Unbundling), today
announced the launch of its 8 meg broadband service to almost a third of homes
across the UK.
This pioneering service is a first for the UK market: 8
meg internet access, no download caps, a selection of price plans and telephone
services to suit a range of customer needs. It also demonstrates Bulldog’s
continuing commitment to change the UK broadband industry, by making superfast
broadband truly affordable to a mass market.
New customers will be able
to buy the 8 meg service for the price of the current 4 meg service, starting
from just £15.50 per month. So that customers can try 8 meg broadband and
experience the true richness of the online world, Bulldog is offering the first
month’s broadband service for only £1. This includes a free modem
and is for customers signing up by June 15 th 2005. Existing Bulldog customers
will automatically get a free upgrade to up to 8 meg.
The company is
also powering ahead to claim an even bigger share of the UK broadband industry.
Recently announced plans include doubling coverage, from 400 to 800 telephone
exchanges.
Bulldog CEO Emanuele Angelidis said, “The launch of our
8 meg service is another example of market-leading innovation from Bulldog.
We’re once more redefining the boundaries of the broadband market.”
“8 meg broadband from Bulldog, with no download caps, gives
customers the freedom to use the internet as they wish. Thanks to the enhanced
speed, people will have a really high quality experience, whether browsing,
downloading DVDs, music or photos, as well as swapping large files.”
“As well as catering for the user who’s online most of the
time, we also have Top Up packages for the light internet user or the
cost-conscious as well as packages which include unlimited UK calls for those
who spend a lot of time on the phone.”
“These kinds of
broadband services are just examples of what we plan to do going forward.
Differentiation based on innovation is the only way to create value in the
market and to give our customers what they want. We can do this because we have
a future-proof network based on our LLU infrastructure. This physically
connects us with our customers and enables us to fulfil a broad range of their
needs - through internet access, telephony and many more value-added services
in the near future.”
[Bulldog
broadband]
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