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21st April 2005:
Demon THUS to trial
8MBPS ADSL broadband
THUS tests next wave of super-fast broadband
with aims for national roll-out in autumn 2005
THUS plc today confirmed
that it will be working alongside BT Wholesale to trial an 8Mbps ADSL broadband
service in the UK. As one of the leading national telcos, THUS is playing a
major part in shaping the future of ADSL by undertaking pilot tests with
selected Demon business and consumer subscribers in Greater London and
Strathclyde. THUS will commence testing in April 2005 with an aim to deliver a
full range of 8Mbps broadband products to residential, home workers and
business users by the end of the year.
After calls from the public and
small businesses for quicker broadband that accommodates bandwidth intensive
multi-media technologies such as TV over Internet (IP TV) and Internet video
conferencing, THUS is running trials, in conjunction with BT, to ensure that
high-speed broadband is delivered smoothly when officially launched later in
2005. The pilot will support maximum broadband speeds of up to 8Mbps, however
speeds received by users will depend on a variety of factors including the
distance the subscriber is from a local exchange and the quality of the
users line. The trial will also determine whether individual line speeds
can be accurately predicted in advance of provisioning so that when signing up
to a service, users can be told what speed they can expect to receive.
Nigel Stevens, product director at THUS, said: THUS is committed
to developing next generation broadband services to meet our customers
requirements. By trialling 8Mbps broadband, THUS continues to follow in its
tradition as an innovator of Internet services being the first ISP to
trial ADSL services in 2000 and provisioning the first 500 broadband users in
the UK under the Demon Internet brand. Most homes currently have a maximum
broadband connection speed of 1Mbps, however once subscribers can connect to
more than 2Mbps it opens up a whole new world of possibilities, allowing users
to download and stream applications with rich media
content.
Target customers for super-fast broadband will include
residential users wanting the additional speed to allow multiple users within
the home. Home workers will also benefit from near office LAN speeds and will
be well positioned to deploy new technologies such as video conferencing and
VoIP from even the smallest office. Businesses that have outgrown 2Mbps
broadband can also increase speeds to allow for rich media messaging, video
conferencing and extra users. Pricing for 8Mbps ADSL is expected to be similar
to current broadband services, with proportional incremental charges for the
faster speeds.
By playing an integral role in trialling 8Mbps ADSL
we can ensure that we deliver a fully functional high-speed service ready for
roll-out later in 2005. Conducting trials will also enable THUS to continue to
provide broadband services to its customers, concluded Stevens.
[Demon broadband]
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