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30th June 2005:
Be
Unlimited Be to launch 24 meg broadband in the UK
BeThere.co.uk
Brand new internet service provider Be is on the
verge of launching 24 meg download speeds the fastest in the UK and
triple the speed of the current leading competitor. Using ADSL2+ technology
that doubles the download bandwidth, together with LLU (Local Loop Unbundling),
Bes new service is a revolutionary overhaul of the UK broadband market.
The rollout will start in London, quickly expanding to the rest of the UK.
For Boris Ivanovic, co-founder of Be, this will be the second time he
has broken the broadband speed record. In April 2001, he purchased
Swedens fledging ISP Bostream and launched 26 meg broadband
growing its customer base dramatically from 2,000 to 100,000, and from a $1m to
$55m revenue, in just three years.
"The deregulation of the market
makes this a very exciting time for the UK and Be is here to make the most of
it, offering customers the full capability of ADSL2+ from launch," said Boris.
There is no reason to drag out the increase in speed and launch in steps
of 1 meg or 2 meg when the capability is there to offer the maximum speeds
available which is what Be is all about."
Be has the benefit of
building a completely new network based on the latest technologies, allowing it
to provide a higher quality product than anyone else in the UK. The company is
able to deliver its dramatic speed increase at a remarkably low cost due to
Ethernet backhauling and aggregation. It is also able to provide a better
service than most, through the use of a highly customisable network
infrastructure.
Be is the first operator in the UK to use
Alcatels latest generation DSLAM (the Alcatel 7302 Intelligent Services
Access Manager), as well as aggregation and routing equipment which will give
Be the ability to offer the latest products and services that will change the
face of broadband in the UK.
"Alcatel's innovation in research and
development and our work with the standardization bodies gives Be access to the
most powerful broadband technology," said Michel Rahier, in charge of
Alcatels fixed communications activities. "Be has a very exciting
proposition for the UK market and has promising plans for their evolution
towards a user-centric triple play service offering."
About Be -
BeThere.co.uk
Be Unlimited (Be) is the UKs new
ultra high-speed broadband internet service provider (ISP). The company was
established in October 2004, with the working name Avatar Broadband Ltd., by
Boris Ivanovic and Dana Pressman. The company will be deploying its own network
in the UK, utilising the Local Loop Unbundling (LLU) EU directive, which allows
independent operators to lease incumbents (British Telecom in the case of
the UK market) last mile access infrastructure.
Be is run by a team of
experts with extensive experience in the broadband and systems fields. The core
team including Boris Ivanovic (Founder and Executive Director) came from
Bostream, the largest Swedish DSL operator after Telia (the incumbent) prior to
being sold to their largest competitor. They include Jocke Garmer (CIO),
Johanna Arvestal (Product Manager) and Rickard Reite (Chief developer). Dana
Pressman (Managing Director) has long experience in managing high growth system
development organisations with both Oracle and Sapient.
[Be Unlimited - 24Mb
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